Blair Ritchey leather handbags
One of Blair Ritchey's challenges was connecting her beautiful product to what her clients expected in terms of size and wearability. Her website originally only featured photos of her goods.
Additionally, as a one-woman business, Blair was doing all the content production for her booming social media accounts.
We created a library of lifestyle photography images that bolster the brand and set a roadmap for a tangible look book.
This included on-set talent and art direction from Blair Ritchey. Images were activated on the website + social media and in a soon-to-be-released look book.